suistainable - Sevens Pet Care

SEVENS PET CARE

LUXURY & ORGANIC VEGAN PET CARE

SEVENS PET CARE

MILAN

SEVENS PET CARE

MILANO

Aura s.r.l. Sole Proprietorship
Registered Office :
Via San Carlo 7/A , 20030, Senago (MI - Italy)
Registration - CCIAA : Mi-MB-LO (IT) - REA: MI-2068773
Tax Code and VAT No. 09102870962 - Share Capital: €. 10,000.00
Operational Headquarters :
Via Tonale e Mendola 84, 20060 , Endine Gaiano (BG - Italy)
Registration - CCIAA : BG (IT) - R.E.A.: BG - 461277
Contacts:
info@auramilano.it

WHO WE ARE

House of Sevens

Sevens Pro Pet Care Treatments

luxury & organic vegan pet care

Why choose consciously

At AURA, the parent company of the Sevens Pet Care Brand, we believe that beauty must be intrinsically linked to responsibility towards our planet and every form of life. This page illustrates our global commitment to a future of respect, guiding every decision and creation of our products. Discover the ethical values and sustainable practices that define our essence and that of our brands.

A Global Ethical Imperative (Respect for Life and Animal Welfare):

Our ethical commitment is a fundamental pillar that guides every aspect of Aura and the Sevens brands. We firmly believe that beauty should never compromise animal welfare. For this reason, we guarantee that none of our products contain ingredients of animal origin. This promise extends to our entire production chain and reflects a deep respect for every form of life. We consciously choose strictly natural cruelty-free solutions. This approach not only allows us to create high-quality products, but also aligns us with a global vision of beauty that excludes animal suffering. We use active ingredients from natural and organic sources, to respect sensitive skin and coat, guaranteeing maximum effectiveness and long-lasting results, developed with the expertise of the best groomers.

Guardians of the Planet (Global Environmental Sustainability):

The health of our planet is a responsibility we take very seriously. At Aura and the Sevens brands, we are committed to global environmental sustainability, adopting practices that minimize our impact. This starts with the selection of raw materials from responsible and traceable sources, favoring ingredients that are grown or obtained sustainably. We constantly strive to reduce our ecological footprint at every stage of our products' life cycle, from production to packaging and logistics, aware that every small action counts to preserve the beauty of our world.

Against Deforestation: A Responsible Global Choice:

The protection of forests and biodiversity is an essential priority. At Aura and the Sevens brands, we have adopted a strict policy against the use of ingredients that may contribute to deforestation. We are aware of the importance of forest ecosystems for the balance of our planet and are committed to making choices that do not compromise their integrity. This translates into constant research and investment in sustainable alternatives, such as safe and effective synthetic ingredients, which allow us to offer high-quality products without negatively impacting the world's forests.

Our Packaging: A Commitment to the Environment:

We believe that our focus on sustainability should also be reflected in the way we present our products. For this reason, we have made conscious choices for our packaging:

For the packaging containing the products, we use exclusively 100% recyclable paper, a high-quality material that respects the environment.
Our containers have been chosen for their high recyclability and for a minimalist design that avoids the use of decorations or additional non-compostable materials, with a view to purity and environmental respect.
The labels of our products are made from completely recyclable paper.
For printing, we use inks free of toxic elements on contact and not harmful to the environment.

Our Ongoing and Transparent Commitment (Long-Term Vision):

Sustainability and ethics are not just words for us, but a constant and evolving commitment. We continuously invest in research and development for increasingly sustainable beauty, exploring new solutions and technologies that can further reduce our environmental impact and improve our ethical practices. We believe in clear and open communication with our customers and partners around the world, sharing our progress and future goals on this important journey.

Join Our Global Community (Conscious and Shared Beauty):

We invite you to be part of our global community of people who believe in conscious and responsible beauty. By choosing Aura and Sevens products, you not only take care of yourself, but also support an ethic that values life and protects our planet. We encourage our customers to make conscious choices and invite potential business partners who share our ethics to join our mission for more responsible beauty on a global level.